About Us

Welcome To Fruity Bread

We are dedicated to providing nutritionally balanced foods for your health and wellbeing. Fruity Bread is certified by BBB Health and Nutrient Society International – We believe in Active Brain, Strong Bones, and Powerful Body.

Vision:

Our vision is to be the world’s premier food company offering nutritious, superior tasting breads to consumers in Pakistan. Being the premier bread company does not mean being the biggest but it does mean being the best in terms of consumer value, customer service, employee talent, and consistent and predictable growth.

Mission:

To make, distribute & sell the finest quality bread products with a continued commitment to incorporating wholesome, natural ingredients and promoting ethical business practices.

Fruity Bread enjoys the privilege of being an equal opportunity employer and we envision our organization as an integrated whole with all the parts acting in conjunction and harmony with each other. We believe our employees constitute our main differentiating factor and that effective application of the latest management and leadership techniques are essential for creating value in the corporate environment.

Most white breads are not preferred by diet-conscious, health-concerned consumers but the alternative bread types can be tasteless and dry. Fruity Bread offers the taste and texture of soft white bread but with the fiber content of 100% whole wheat bread and will meet the needs of these consumers.

 

Benefits - Our breads are enriched with nutrients that are essential for growth, such as fiber, proteins, vitamins, iron, and calcium to name a few.

 

Value - We believe in consistently providing solutions for our consumers to lead healthy lives, from providing a nutritional packed breakfast to a healthy snack whenever and wherever you want.

 

Personality - Fruity is wholesome bread that nurtures the whole family to help lead healthy lives. It appeals to mothers, diabetic people, health conscious people, fitness concerned people, and children because of its superior taste.

 

Reason to Believe - Fruity cares about its consumers’ health and wellbeing. We value health, celebrating life, and enriching our lives with all the goodness around us.